tHE mOST FUNCTIONAL AND DURABLE GEAR POSSIBLE

EST. 1995 | SAN LEANDRO, CALIFORNIA

MORE THAN JUST CLOTHING, KITANICA GEAR IS A TESTAMENT TO THOSE WHO REFUSE TO SETTLE. MADE FOR THE BOLD AND RESILIENT, IT’S DESIGNED FOR THOSE WHO VENTURE BEYOND THE ORDINARY AND TACKLE WHATEVER CHALLENGES COME THEIR WAY. FROM DEMANDING WORKDAYS TO RUGGED ADVENTURES, KITANICA IS BUILT TO ENDURE.

FAMILY first

Kitanica is a family owned and operated business run by Beej Cronin, his brother Chris Cronin and their cousin Leonard Riccio. Beej Cronin is Chief of Design, while Len Riccio is Chief Operating Officer and Chief Financial Officer, and Chris Cronin serves as Chief Marketing Officer. These three partners grew up together on the East Coast and have worked side-by-side for a lifetime on hundreds of different projects, constructing everything from a 2-bedroom home to tennis ball cannons.

Kitanica was originally formed in Brooklyn, NY in 1995 and moved to San Francisco in 1997. There, Adam Savage of the Discovery Channel's Mythbusters started wearing his Kitanica MARK IV on national television, and the world became aware of the remarkably distinctive utilitarian products Kitanica was producing.

innovation in Every Stitch

At Kitanica, we build gear for those who conquer the toughest challenges. From our roots in Brooklyn to our current operations in San Leandro, CA, we proudly manufacture many of our products with domestically sourced materials. Since 2023, we've expanded globally to meet international demand while maintaining competitive pricing.

Our gear is crafted to endure, reflecting our commitment to performance and sustainability. By creating long-lasting products, we minimize waste and reduce our environmental impact. Each piece embodies our dedication to innovation and craftsmanship, made for those who blaze new trails and face every challenge with confidence.

As seen in

Value in Every Stitch: Premium Gear, No Sacrifices

At Kitanica, we don’t believe in cutting corners. While other brands may sacrifice features to save a buck, we focus on adding value. With full control over design and production, we’re committed to creating the most durable and functional gear on the market.

MATERIALS DRIVE US

It’s not unusual for Chief of Design, Beej Cronin, to discover a new fabric and build a solution around it, rather than the other way around. Kitanica is a brand singularly focused on creating gear that stands the test of time—whatever challenges you put it through.

contract work

From the CIA and U.S. Marshals to SOF teams and private security, our state-of-the-art machines, Berry Compliant capabilities, and industry expertise are ready to support elite team purchases or large government contracts. The best part? We’ve appeared in some of Hollywood’s biggest blockbusters. Next time you’re watching Jumanji or Fast and Furious 8, take a closer look at the standout jacket or those pocket-clad cargos—there’s a lot more where that came from!